Let’s get digital.
MealPal Redesign
I was tasked with developing a new style-guide and look for MealPal’s eBlasts. MealPal is a cheap alternative for individuals in major cities who want to save some money and don’t have that much time to figure out what to get for lunch.
On the left (OLD) depicts a design set in the current guidelines and style, while the right (NEW) shows a modern extension. Here I focused on the brands consumers love, showing them where they could eat rather than what. I used sketched vectors and more playful typography to excite consumers about eating with MealPal.
OLD
NEW
Inspirational Quotes
While working with CoachMD, I decided to develop some of his more viral quotes from his Facebook page (800K+ Followers) into video narratives. As an actor and voiceover artist myself, I produced, edited and narrated over a dozen stories.
I worked with the influencer CoachMD to develop a new Podcast now streaming
on these platforms:
Instagram Video Outro
Podcast Content
In-action
I operated as the CMO and Lead Designer at Performing Arts Studio (PAS, Chicago) for a little over a year. It was a great way to meld my skills as an Actor, Designer, and Businessman to cultivate a winning strategy that helped expand the studios admittance rate.
Advertising.
Knowing your audience is key, and as an Actor I’ve see first-hand how knowledge is power.
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